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Interview with the GM/VP of the New Hampshire Motor Speedway Jerry Gappens

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Mentioned in this Audio:

  1. Danica Patrick8:13, 10:01, 16:47
  2. Brian Vickers6:32
  3. Jeff Gordon10:06
  4. Jimmie Johnson4:11, 6:25
  5. mark Martin's5:35
  6. Formula One18:16
  7. Julia Roberts3:17
  8. Bill Belichick23:30
  9. Clint Boyer6:26, 6:27
  10. Tom Brady23:34

Thu, 30 Jun 2011|

Carrie has an interview with the GM/VP of the New Hampshire Motor Speedway Jerry Gappens.

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Automatically Generated Transcript (may not be 100% accurate)

Mystery scary weekdays three to seven point 107 point three and now 97 point seven WA AF. Got a surprise visit from Jerry GAAP busy executive vice president general manager of the New Hampshire Motor Speedway. I love when people come into the studio and surprise to me you do -- Even good looking -- general managers from racetracks across the border -- You guys have something that I love or a few things actually. Loud fast. Race car I mean you know -- the speed demons so you coming here to tell me on a racetrack. -- my now it is. And and fun you left off on them yeah yeah a fund goes without saying on -- that you are typical that is so yeah. Okay yeah. I guess we start at the beginning it. You own New Hampshire Motor Speedway Clark -- He -- on the president general manager New Hampshire Motor Speedway in our company Speedway Motorsports spotted three years ago from the bear family paid a ridiculous price of 340 million dollars. Cold hard cash for the most ever paid for racetracks of Bob bears very happy guy today he's wanna build it now. And sold in this image but but -- mister chairman and we're we're the first sort of forced him to be traded on the New York Stock Exchange still treated dispute motorsports it's -- And them and so where our company owns eight NASCAR tracks across the country and I have to get a run. New Hampshire Motor Speedway in a really cool thing about my job there are only 22 these jobs and or the other only 22 tracks that race NASCAR Sprint Cup races and so I happen -- one of those some. What is it like to rate of 340 million dollar check. You know the Phoenix and and I was there it was electric electronic transfer from bank to bank of -- me -- our freedom forty million dollars she picked it back up the Brinks truck in like a dump truck -- -- -- -- Bob here's the money -- I'll with with the briefcase. And I just a -- Their hand -- yes. So wrist and -- But noses like pushing the computer button but yet complete and in the money isn't the cool part was the Bob that he put it in a temporary bank over weekend. It made 40000 dollars in interest on Saturday it's on the tenth and. But it in -- it takes money to make money so if you wanna make 40000 dollars in a weekend -- -- you have to invest 340 million -- But he I was anti climatic to see that I mean I would I would at a big oversized jacket with the guns on -- Fonda and act like just people that win the lottery yet. Guys like some of those high in movies you see where the highs surveillance and. Where there hacking computers and everything which now I think I speak for most women when I say I could spend 340 million dollars in the click -- them out some shirts you know. You could probably could just let me lose at the mall for like an hour and has an Italian. I can wreak havoc with 340 million dollars especially at the mall with an iPhone with all these other devices are you can may just -- just let me front. My computer and I can I could do some serious damage yet but it mightily once it. Peace and they called American Express called from California and his wife was. On the -- on on you know Rodeo Drive and said we've got believe that maybe somebody stole your credit card they're running up some numbers here on -- we just want to verify that your you view her family members there. He said now fortunately says it's my wife is that I wish somebody whistled -- irrational less than my wife's doing. She's living Alex and had a pretty woman's fantasy on Rodeo Drive she thinks he's Julia Roberts -- -- -- I heard some rumors about you that I wanna double Jack kind I heard. Is that the winning car up at the track gets to go. To your house afterwards for big party and you put the car in your living room is that true yeah. Did and in which tilt adjustable that we put on blocks. And now we've somebody's crazy enough to -- the tires and wheels they didn't do that men and those become nice ornaments for the wall that protectorate the whole house. I mean I've joked about bring in my motorcycle and in my living room in the wintertime to sort of look at it but. You're bringing the winning NASCAR into your living room. So -- the the actual the one cool thing that we do did you like to stories. We give it to about 26 pound lobster live lobster to the winner in victory lane. India thinks of these guys it just surprises in the been racing for three miles have been focused it's like what we've talked about off the year with the mentality of a fighter pilot -- luxuries for drivers elect fighter pilot yes it's also and Jimmie Johnson has won five straight championships in NASCAR. The guy's guy he's he's he's a great race car driver I would go over in handy in the the plot the giant crustacean Andy takes a step back into this whole least. -- Added to -- to -- bribery scars for a living you're scared this laughter and that's how all -- -- 26 pound lobster it's gonna do it a hundred years old yeah I read John's I think it's like fifty some universal. Wow the and ends up he was deathly scared of -- the laughter do you cook at the house at this big after party know what. Do is we we actually we do take the meat guy and the crew chief gets to meet and we we send it to the crew chief down -- North Carolina most teams are based there. And then tax the -- either of that resource the lobster shell. And it gets mount until plaque in the driver gets that and they it's funny of the drivers ask about it the first of those kind of according little thing. But that they want a lot -- what the lobster so and sometimes the driver and and crew chief -- over the actual meat as well but. As anybody that knew me when those -- I don't want to the lobster meat of 126 pound lobster area itself but doubted North Carolina they don't know any different. So a lot of all of me out lobsters you've handed out and all of days celebration parties what driver and what drivers crew. The word the craziest after victory. I tell you Jolie Madonna was a kid he was like 2.3 when he won his first race and he jumped back from a mark Martin's fifty some -- years old didn't faze him at all he -- director man -- it -- lobsters almost as big as him is you talked about welfare that's surprising things about most drivers. They -- like jockeys there's not a lot of yet another -- you -- think really giant guys thanks so but I I think you know there's a couple things you're gonna get sprayed with beer. If you're not care for our. Our -- product and an on these guys have all these endorsements Ali after they -- it -- here I guess the key in victory lane. But what about afterwards like who the craziest carriers in NASCAR after his victory Paula and ask -- that's the -- -- I actually they Alton can hold their own but. I know after race a couple weeks ago Tony Stewart -- this dirt track on the Ohio may do this charity race that raises about a million dollars per copy victory junction gang camp. And they stay afterwards and made they went through several cases appear Jimmie Johnson Clint Boyer it's Clint Boyer is probably my vote for the most fun. Although I've I've read an article Brian Vickers and Sports Illustrated -- several. Months ago. Were apparently he's got a pretty good -- party's idea. -- Why is it that there aren't more women. In the sport and wire they not as successful as men because it's. I would think it's a sport where women are are could almost be equal -- that you're you know you're good. Tactical driver and and is it just because they were exposed to a growing up -- what you share. Agree with you there it's a great concept because we know all women think the better drivers and absolutely come on your drive in and around Boston and the master -- Pat pat pat pat. I ID if -- and you guys can drive -- to make a point you can -- on the words I can't stop what our husbands credit card. You can multitask leader audiences seems to be a natural fit. The -- of the matter is I think it's hard for women. Minorities by a really -- a great start racing because it's so expensive you know if you wanna be a baseball player basketball player. The investment is relatively. Men WVU by a baseball -- club basketball and you don't always get court is a city park right there are no city park racetrack and there are no. By the way Mayor Menino -- And earn a 50000 dollar race cars with the engines and stuff readily available so it's an expensive sport to really get started. Even to grass roots level try to work your way up from Little League the Babe -- the minor league to me right. So I think that's something that challenges all drivers including minorities that's the big push lately. But but every now and in one breaks out Janet you know Janet Guthrie's first woman ever starred in and run Indianapolis 500. And that happened back in 1977. And it was pretty dormant I mean yeah for the come along and do with. It was twenty years later and in Danica Patrick obviously she's probably the biggest female mania yet and in. Most successful she's actually wanna. And IndyCar race and and she's and the other part with Danica she's not just the publicity state you know she's. She's legit she's a passionate race car driver but she's got the Borges looks. She's been a swimsuit model in -- in the Sports Illustrated. She's got those will they -- the naughty side of the godaddy.com great tease you with the TV stuff and in making go to the website to see the not yours behavior and and she's just got that sex appeal she knows how to use that she still -- professional. If she can dress like a girly girl but you get dry but she can also put the fire suit -- -- she's ready to take the guy out she's ready to get out of the car after -- go down to clean the guys clock. So she's got all that passion emotion that reached Carter grass and so. I I really have a lot of admiration and respect for her I think she's in she's been very good for the sport last year. What have they found out she's gonna common drive 67 men nationwide races in NASCAR. One of them was New Hampshire. Our ticket sales were up 30% for her I -- an image she was the only difference in the race from the previous year. This year she's not going to be in our nationwide ratio is going to be an IndyCar race our tickets sales are down 27%. Wow so that's the so you wanna see they really do I think there are enamored and you -- -- -- for both reasons why some people last year fail. And then there's a lot of people wanna see -- succeed and -- also bring in women now. And back in early days of auto racing the demo was probably about 90% male and 10% women and of that tempers are women. I I've questioned whether 5% of that and you know of that half of that 10% was related to want. It was him but there's a lot of female NASCAR now I just -- The demo now a 604060%. -- 40% of female so -- -- a lot of the drivers are pretty nice to look at the on the male side not just Danica Patrick but just looking driver. You know I mean I'm not gonna be the Jeff Gordon girl I I mean when you do you like junior probably color outside the line yeah I like junior a little bit I think I mean there's a few of the guys I met -- Kansas at a Metallica show -- and he was. It's such a nice guy and super. Cool to see a normal race and would not know that Americans have could be element out actually would replace that with them you know so that's a cool thing about Americans -- -- He's he was friends with the band it was just there was such a much stadium he was just hanging out -- flu and I think with the band to do the -- guy who's just there hanging out and was like well why don't you know I got a great picture and you know. He just look like just normal regular guy at the newseum on Sunday racing and he's doing to learn twelve miles an hour this hair on fire at a and it's awesome. I think those guys would handle it if. Danica or another woman actually won a NASCAR race what do you think it would do the spore. ID. She's driving for Dale Junior on the man on the nationwide circuit this year via its equipment good team. But you wouldn't wanna be the driver if if that she passed on the last lap on the final quarter to be -- -- -- Pretty good yeah Rogers like CN NV and the batter that strikes out to the first female pitcher area you know he's that guy in Africa you don't wanna be bad job don't be that guy. Are you surprised by a the passion and I mean -- of NASCAR. Are cycle paths. And I mean that in the nicest possible way they are such. Die hards about racing it's. It's all analyst Gary it's unbelievable that they just live breathe and it isn't the same with the Red Sox and the Bruins and patriots and Celtics like they're just so passionate. These people have shrines in their basement these rooms that are decorated with their favorite drivers it's all that with die cast cars teacher at the team. And I I tell people New Hampshire Motor Speedway NASCAR is is sort of a modern day Woodstock its Disney on steroids it's a family -- to all of those things -- -- want to ship people coming in to our tracked the tumble week in advance sparked -- of the campers and start. Party in in in -- tailgate yeah delegating you know at a football game you go and Tony for three or four hours these guys coming -- for three or four days. And they're very friendly they share things they they they come from Wisconsin and up from Florida they know each other they send Christmas cards during the offseason. But that's like I'm here they see each -- but this electoral neighbors. And and they do have a passionately -- people dollars Puerto. -- like they they would whether it's with a -- of particular make of caller whether to with the driver. And their very loyal 75% of NASCAR fans support the products that are on the on the cars and -- the reasons we're such a sponsor since the sport and and very interactive with our partners and our sponsorships in the driver's. Their livelihood comes from a sponsorship money they get paid a percentage of what they win. And and what they sell and in souvenirs it's not like to get these big fat guaranteed contracts that allow people to hang out they're working they got to go out to do if you win you get 50% if you worse than second and -- 40%. And you might get a couple million may be up to ten million dollar retainer you'll see. 340 million dollar contract over ten years or something like you do in baseball some of these other sports so. They have to be interactive with the fans and and I I'd love -- -- -- every suite one of my favorite things to do is I go out and visit camp grounds and I eat drink my way around. Differently. Take a week just to make it all the way around a lot of people camp out on that. To get honest feedback from them of what they like what you do and do what you do what they suggest as far as changes need a lot of good ideas. And just to be around it Netflix a lot of people that are no this is the NASCAR recent you don't have to be a fan of three seemed to have a great time at New Hampshire Motor Speedway during a recent weekend. Because it's happening it's an event itself. It's a state fair to concert or he's rolled into 10 by the -- there's a -- there's a hit out at at the end of the. It's a really loud and fast it's like sensory overload it really is and slightly he said the century overload you got to -- the smell. All those things we got interactive displays we've got to the tailgate -- -- you talked about we do concerts. You know last year we -- a million dollar bash our house or camp urges so it's the most expensive -- from ever built attack. I had -- them but they come and clean themselves off from -- go back and winded up for another day. I wanna know how many divorces can be blamed on NASCAR has my aunt and uncle have different favorite drivers and come race day. It's like they're not even married they're like enemies and yelling at each other throwing stuff -- John -- Updating each other's FaceBook pages without a taunting each other back and forth there would be like. Being a Red Sox fan married to a yankees fan it's just like -- -- now I don't understand how they're still may. Yes I agree. And I think -- you know when you go to a concert a product under percent of people a concert there to see that artists those are the fans of -- the 20000 or 50000 on the Gillette. They're there to see that one person and our race she got 20% the might like Gordon the point 5% on our 15% Tony Stewart and so it's it's divided so it's almost it to be a little bit like tilts toward the north herself than. And even in some of our own living rooms and I'm surprised you guys don't section it off. Competitive would be and that's a good idea almost like that your blog stories that we. Appreciate you could you know is becoming one of those 340 million dollar check bright ideas prevailed at that. So you've got three huge race is coming this year and one of -- coming up quick. We do we have the the opening NASCAR weekend as the Lenox industrial tools 31 it's the extra miles that go 303 or more miles. But NASCAR comes in and we got if -- going on every -- detract from that Thursday the fourteenth of July right through the granddaddy. The 301 mile race on Sunday. And and a great thing about it is were very affordable tickets start at 39 dollars for adults to prices did everything we like bring your own food and beverages -- -- -- -- cooler. And if. We -- when he -- anybody no other sport. You bringing your own stuff. I know you yet and and people bring to a little wagons that time to the fence there and reload or smaller pool or is that the science really cool thing. And -- free parking. And I've been a lot of major venues -- before I -- -- my car separated from forty dollars and so there's the -- we'll bet any day downtown Boston -- Iraq so was so we've got -- but -- but NASCAR comes in gets it started its were called at the summer speed. And then exciting part is IndyCar -- coming August 14 the earlier in the thirteenth and fourteenth. Which you guys have never had before -- well the we had to go -- Fourteen years ago so they do it's been fourteen years since that type of course -- track. And it's the cars and stars in Indianapolis 500 so we've got Frankie he's a scotsman but he's married actually juts out look at his what is is pretty damn -- yet he's in the you know my wife thinks he's not that we both get along about Lincoln -- -- -- And and you got to heatley who cares castroneves who won Dancing With The Stars three or four years ago and became more popular he's won Indian couple times and in Danica Patrick were talking about. So there -- lot of nationalities a lot of different personalities in -- -- in a wicked fast regardless 200 miles an hour trek at top speed. That's a one mile oval. So they'll be 4050 miles an hour faster than NASCAR there. What's difference between the IndyCar and then and then NASCAR because it really is like apples and oranges -- extra some of it it doesn't know a lot about racing what what is the biggest difference. The biggest difference outward appearance of the car a stock car is based off of the bushel from Korea and I'd buy off of -- car dealer. And it has lose the same things you see on the boards of substandard or whatever but it's it's fully standard it's it's in closed due to federal -- that. Indy cars are open cockpits -- you can look right into the drivers -- -- more -- And in -- open -- so there no foreigners are difficult those wheels of -- make contact they can have some pretty spectacular crashes. But the best analogy I can get to between the difference -- speed in the size of the cars. Is it an Indy cars almost like a fighter jet while the while the other stock cars a C 130 cargo plane that. -- difference that -- They rivalry between the drivers. Yes Danica Patrick is like the first play ever heard that was kind of hopping back and -- It's bad some I mean I I don't think I think there's a good admiration mutual admiration for the drivers on both sides NASCAR drivers did the -- or just some don't so while last 1520 years of popularity. Their drivers apart more popular in the United States they also make more money they -- more than Rees threw six weekends a year into the tea man nationally the IndyCar guys and they're known everywhere there are in them in Formula One so. But the Indy 500 what they just celebrated their hundredth anniversary this year so there's been a long tradition that kind of car. But due to divisions put off many years ago and really hurt the sport NASCAR rose up. And that decline in now they're back together tall one unified the series -- -- IndyCar reason and so there against a popular to back its agreed on track product of wicked fast the fun. The drivers approachable they got the personalities. And I think you'll see get up there with NASCAR here in the next the next five to ten years serious question yes. Why don't they go to the right that you lots -- road courses that we would NASCAR just got done this past. Weekend doubted in California infineon speedway so it's it's left and right turns. But the tradition is old -- a NASCAR Indy cars races are more about they do street circuits they do the road courses now of course all -- I like the ovals it's they're fast you can it's easy to seal around them. But with you're meeting where they had to go reach. Left -- yes there's snow I I think it just that what happens you take advantage of different type of tracks and facilities are available. Across the country and there are some road courses and and -- -- chance to run those kind of cars because it they can make money with spectators coming in buying tickets. But NASCAR's you know 99 personals there's just two road courses Watkins Glen new York and in infineon on down near San Francisco. On the IndyCar sisters -- won't bounce from Fulham they think that's a better challenge for drivers he can be good on all those different type of courses you're you're probably to a true champion driver. Say gotten NASCAR and July 8. Now in an IndyCar is an honest honest -- and then another NASCAR isn't September. Come back with a NASCAR wells with a sprint for the the chase for the Sprint Cup and that's September 25 the next round two of the ten race playoff to determine the champion ever sports so. That's exciting that the New England fans can be part of that met one those sites. You're the GM of the track him have you been in one of the cars with one of the drivers and really seen what those things can do I have I I've been net where they put a seed in the passenger side may take you around. -- sides of the closest to the wall so it is scares me out. And and it makes trichet that day. Get close to feel the G forces were talking about people have an opportunity to a fighter -- you feel that you have a whole new appreciation for what they do and how they do it. He think about doing for 300 laps in the cockpit temperatures get up 240 degrees and and those guys agree athletes and so. And and you think about okay got to do this with 42 other guys around me at the same time drive position you know you're ticked off not trying to parking spot at the -- hit back to try to find this about -- Yahoo! way -- -- -- -- miles and valor going into turn one so. And I tell us that it's an extreme sport it's the -- ultimate extreme sport in golf from out of big golfer but golf if you missed a Birdie Putt. You know it goes to bed you happen and nobody died so far this in racing you -- term you could die if that's what it's on the it's it's the ultimate extreme sport you don't wanna see that happened. But these guys are modern day gladiators there like that when I remembers a kid. Always impressed when you Apollo missions were getting ready -- to see the astronauts walked out of happy home and under the arm in the space suit on. He -- those guys are cool yeah -- it. They might not come back yeah and that's the same thing pre release of the drivers can reduce the amount that enable cool new uniforms all caps and uniforms and they come out. Anderson has taken their about doing some I would love to be -- do most of us or maybe a little too scared to do it but she's a terrific you know they might not come back from the F. So I think -- that's one of the the the great attributes. And the fan appeal. I always look at him and say. Are they wearing diapers right now how to -- PU. They dehydrate the they lose eight to twelve pounds in a race so they sweated out. But in answer to your question people do because we don't have timeouts and halftime breaks like on the stick and ball. A sports do so the closest things of this office somebody has to go they go in uniform and I remember one race in Watkins Glen Tony Stewart got he's got. Physically you with the flu and he had a -- -- on both fans. You know he won a race which was incredible but before he went to victory lane they got a Monday radios preside need to change before. I motor home they drove him there he proposed offer fast put a clean uniform on and came back into the victim and things but he's will be -- really promise. Hey you know why did it when -- -- your pants after a victory -- that's pretty hardcore that is that that is pretty Austrian sport model. You know deals with less than resulted in -- that. The only person I can remember pumping their pants -- was was booted and running a marathon marathon yeah yeah exactly -- so we're -- something really cool yes we have like a whole package we do and and I had to write it down -- it's a lot of staff it is so somebody can wind -- passes. You know was this in Europe Sweden who's it was sweet unassuming US. Each week we do but it's one of our -- -- -- buttons on where we position people. And in we've got to it is to get -- VIP parking and a and we do and they get pit passes. And what happens in the driver's pre race meeting what the the pit passes -- in the backstage pass to a contraceptive for those on for you get to go see the set up and down the road and we go proceed watch the race. But the the pre the driver's meeting he is is that NASCAR goes over the rules for the race the drivers are sitting -- -- with the -- crew chiefs still gives you. Great access to be like going down and watch him bill Bill Belichick delivered the pregame speech of the patriots home game so there's Tom Brady and all the all the players -- listen what he has -- with a NASCAR officials -- until two guys here's what we had to do today. 55 miles down pit road to get to do this don't come off that road display can be 301 last Anderson they're like little students in the class and so it's really -- cool. To get that access that NASCAR does not allow the general public to normally have access -- -- a special. Think that we made available -- That's very cool so what we're gonna do is we're gonna have put up our whole extended interview with you up on and my blog -- WA AF dot com. And then -- -- -- -- -- -- block. A -- and then we're gonna I'll post up on AF FaceBook page -- and everybody comments on it is gonna be entered to win this whole package which is a lot of really cool stuff for diehard fan or even. A novice and he's never been to a race this held way to go to your first NASCAR just spoiled really quick. And when I would like -- is that the the if they even color their hair like that mr. stereo -- with purple. I of one of the drivers and let me decorate their costs and are they should at least bring a sign sums and I'm here because of yeah. Generosity absolutely we can't the bitch mobile. And like you know I get it all purple out with flames I mean -- casket that's been of like that but and NASCAR -- -- -- be pretty cool I think you'll be cool yeah I think you'll be very cool so. We're gonna we're gonna put it all up on line give people a chance to win that which is. Off sounded as if you're not lucky enough to win you can go to in HMS dot com and buy tickets and as a citizen really affordable it's a great time we have camped available on site -- spot she mutual spot 400 dollars for the whole week. A bigger spots -- 150 dollars tickets are cheap. It is bring the family is there really is bring the guys bring -- -- -- years which Rory whatever bring the families I mean it's it's -- you'll see people from all walks like there and it's and it's a real happening. It is pretty interesting to two walked through the park and lots and see you know all the gadgets people have a concocted. -- -- you get a bunch of mechanics -- in one area and they gadgets just to drink. Are unbelievable there do you get full blown bars that are nicer a lot of we'd go -- Element -- this and a fifth race fans are very creative almost like Jimmy Buffett finances parent -- when they did have those parking lot Paul absolutely very similar to one of those with the. Absolutely they they take it. The very seriously. So I really appreciate it coming now me for happened it was totally fine and and I I gotta come visit you got to I would like got a call what favorite I wanna get in those cars -- these -- loud obnoxious that's become deacons I think to be on him and help us help you get in the car that that would be awesome job and they'll be awesome -- thank you so much you. Mystery scary weekdays three to 70107. Point three and now 97 point seven WA AF.

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